It’s been almost 3 years since I published one of these. However, I know not everyone can keep up with everything Jeffrey and I read or share during the week. Here are some of those links you don’t want to miss this week:
First things first, if you are an online retailer do not forget to register for my free ClickZ webinar Guaranteeing Holiday Sales for Online Retailers October 9, 2012 at 1:00pm ET / 10:00am PT. I’ll be sharing tips from some of the best in the business that you can get done in the next couple of weeks to boost your online sales and that won’t take much effort.
What’s Your Content Performance Ratio? - A very nice step by step process to perform a content audit on your content marketing efforts.
Social Login Buttons Aren’t Worth It - interesting story and analysis how MailChimp’s Ben Chestnut made an emotional gut decision and how it is supported by data.
25 Facebook tips every social media manager needs - A few here I hadn’t heard before.
Google Tag Manager: A Step-By-Step Guide - Google released a free tag management solutions this week. While, not as robust as the enterprise solutions this is really great for most businesses that can’t benefit from all the features or afford a TagMan type solution.
Watch this video from Brian Kardon, the CMO of Lattice Engines on What Marketing Content Closes Sales For Midsize Businesses?